pal-e-docs

Westside Sponsors & Partners

westside-sponsors Doc

westside sponsors business
Project

Westside Sponsors & Partners

Overview

Canonical reference for all Westside Kings & Queens sponsorship relationships. This note is the source of truth — the database model mirrors it, the landing page renders from it (eventually via API).

Sponsorship Tiers

Five cash tiers + one in-kind tier. Each tier defines what the sponsor gets and what Westside owes them. Tier deliverables are the fulfillment checklist — when a sponsor commits, their tier tells Marcus exactly what to deliver.
Tier Price Deliverables
<strong>Title Sponsor</strong> $5,000+ Jersey logo, warm-up logo, backpack logo, featured website placement (clickable), weekly IG shout-outs, tagged in tournament posts, event banners, "Official Partner of WKQ" recognition
<strong>Elite Sponsor</strong> $2,500 Warm-up logo, backpack logo, website sponsor section, bi-weekly IG shout-outs, tagged in team announcements
<strong>Team Sponsor</strong> $1,000 Website sponsor page, monthly IG shout-out, tagged in select posts, event recognition
<strong>Social Sponsor</strong> $500 4 dedicated IG shout-outs (1/month), website sponsor page
<strong>Player Sponsorship</strong> $300–$1,200 Sponsor a specific athlete (tournament fees, travel, uniform, training). Thank-you post, website recognition, "Community Impact Partner" highlight
<strong>Community Partner</strong> In-kind Product exchange or services — no cash. Logo on partners page, mutual promotion. Terms negotiated per deal.
  • Outreach — Marcus sends branded email via blast endpoint (category-targeted pitch)
  • Conversation — Sponsor responds, Marcus explains tiers and negotiates
  • Commitment — Sponsor picks tier, agrees to terms (cash or in-kind), season dates set
  • Fulfillment — Westside delivers tier deliverables: logo placement, IG posts, website, events
  • Display — Sponsor appears on landing page, emails, social (display_on_site=true)
  • Renewal — Season ends, renewal conversation starts based on end_date
Status pipeline in database: prospect → contacted → responded → negotiating → committed → declined

What Westside Offers Sponsors

  • Jersey logo placement — sponsor patch on team jerseys (ordering system live via Stripe)
  • Website placement — logo/banner on landing page visible to all registration traffic
  • Event presence — product sampling at tryouts, tournaments, practices
  • Email mentions — branded emails sent to full member base via MJML pipeline
  • Social media — Instagram shout-outs and tags per tier schedule
  • Direct access — 70+ registered athletes, youth 15U-17U, West Valley Utah market

Active Sponsors

Sponsor Tier Status On Site Logo Notes
<strong>Snoopy THA Barber</strong> Community Partner Committed Yes Yes (MinIO) Booksy link for appointments. Clean cuts for athletes.
<strong>NanoReleaf</strong> TBD (negotiating) Negotiating Yes (text-only) Marcus has branding assets (GroupMe 2026-04-06) CBD therapy pain relief spray. "Go Further, Play Longer." nanoreleaf.com. Contacted 2026-03-24, positive interest.
<strong>Coach West Recruiting</strong> Community Partner Committed Yes No Player profile building + recruiting exposure. coachwestrecruitingassist.com

Outreach Pipeline

44 businesses seeded in database from Marcus's GroupMe contact list (2026-04-03). Categories: financial (6), food (21), retail (1), automotive (5), construction (4), fitness (2), dental (5). All at status=prospect.
Blast endpoint ready (basketball-api PR #330, QA approved). Sends category-targeted emails with optional sponsorship tiers attachment via MJML template.

Database Schema

Sponsor model in basketball-api (src/basketball_api/models.py). Current fields: business_name, email, category, status, custom_pitch, contact_name, phone, notes, last_contacted_at. Pending extension ticket to add: tier, logo_url, website_url, description, cta_text, amount_committed, amount_paid, display_on_site, start_date, end_date.
  • project-westside-basketball — parent project
  • project-westside-agency — sponsor-agent is pathway #8
  • arch-email — email system architecture
  • sop-email-send — email approval workflow